Naturally Music Video

The song's music video was filmed September 14, 2009, and premired on DIsney Channel December 11, 2009. The special effects in the video are more complex than the ones in Falling Down. Lead singer Gomez said, "The video is very different from any other video that I've done. It has a lot more fierce clothes and a lot of more fun colors." Two alternate video versions were released for the Ralphi Rosario Remix and the Dave Aude remix. The video features Gomez sporting different outfits and appearing on black and red backdrops with the band performing the song. The music video was directed by Chris Dooley. Chris Ryan of MTV News called Gomez a "dancing queen" and said she seems "cool and confident" throughout the video.